Shipping packages may seem simple, but it takes a lot of thought and care to get right. If you don’t take the extra time and effort, you run the risk of running into expensive delivery fees and damaging both your products and your reputation. To make sure your shipments are smooth, follow our step-by-step guide on how to properly send a package! These tips are meant to illuminate how proper packaging can save you time, money, and a whole lot of stress in the long run.
How to Send a Package: A Step-by-Step Guide
Start with the right box – Using the right box is crucial in sending your package. This can spell the difference between an unforgettable unboxing experience to a scathing online review. Print made-to-measure boxes that offer a neat, perfect fit for your products.
Pack your box perfectly – Unboxing videos are all the rage nowadays, so presentation is key. Packing peanuts are common, but using custom tissue paper is a great way to elevate your customer’s experience. Hang tags also work wonders in communicating your brand’s message. Use bubble wrap for fragile items and finish it off with custom packaging tape to seal and protect the contents.
Address your package – You can print custom labels to give consistency and uniformity to your packages. Shipping labels can be printed with the addresses on them or made blank to be written on by hand. Either way, make sure that the addresses are clear and legible.
Choose a mailing service (USPS, UPS, FedEx) – Each mailing service offers different rates and rules. Some offer flat-rate shipping, while others have pricing that are based on zone or weight. Research which provider works best for your budget or type of package.
Calculate and apply postage – Insufficient postage can cause your package to get delayed or, worse, undelivered. Ensure right from the start that you’re using the proper postage. Each mail provider has an online calculator that you can use to get the exact amount your packages need.
Ship your package – The final step is to ship the package! Depending on your mail provider, these can be picked up from your establishment or dropped off in one of their nearest centers.
Ship packages with flair – A plain, brown box doesn’t inspire excitement. A custom box in vivid full color does. Use colorful boxes with attractive designs to stand out from the competition. Differentiating yourself from others is one of the most effective ways for your brand to get more recognizable.
Make the unboxing experience special – While there’s nothing wrong with sending plain boxes with no bells and whistles, the joy and excitement of receiving and opening a beautiful branded box is an experience like no other. Going the extra mile and using packaging materials such as custom tissue paper, stickers, and packaging tape boost the brand experience for your customer.