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Packola Editorial Team

The Packola Editorial Team brings together packaging experts and writers who create helpful guides, design tips, and business resources for growing brands.

Mailer Box Anatomy

The Different Parts of a Mailer Box (And What Each One Does)

Every mailer box is made up of individual panels, flaps, and locking features that work together to create strong, protective packaging. While the finished box may look simple, every fold has a specific purpose—from supporting product weight to keeping the box securely closed during shipping.

Kraft brown mailer box with artisan products

Types of Mailer Boxes: How to Choose the Right One

Not all mailer boxes are built the same. While they may look similar at first glance, differences in box structure, corrugated material, and surface finish affect everything from product protection to print quality and the overall unboxing experience.

Hand opening a teal “Verdant” gift box with leaf line art on a wooden table.

Do Customers Really Care About Custom Packaging?

Custom packaging has become a key part of brand strategy for most, if not all businesses. But do customers actually care about it? You betcha. In a 2018 Packaging Matters study , 81% of consumers tried something new because

How Do I Design Custom Packaging for My Subscription Box

With subscription boxes, packaging is your first impression—it’s the opening act that sets the stage for the main event. A custom design not only protects your goodies but also creates an unforgettable unboxing experience.

what kind of box to use for subscription boxes

What Kind of Box to Use for Subscription Boxes

First impressions matter. When customers receive a subscription box, the packaging is the first thing they see, setting the tone for their entire experience. Unboxing is a whole category in itself, after all. That’s why choosing the right box is crucial. It’s not

purple mailer box

What Size Options are Available for Custom Subscription Boxes?

When it comes to subscription boxes, size isn’t just a practical consideration — it’s an integral part of your brand’s presentation. The right box size can elevate the unboxing experience, save on shipping costs, and help showcase your products in the best way possible.

A Comprehensive Guide to Packaging Materials: 40 Essential Types

Packaging materials play a crucial role in protecting, presenting, and enhancing products. With the e-commerce packaging market valued at $27.04 billion in 2020 and projected to reach…

surprising things you can ship in the us

32 Surprising Things You Can Ship in the US

More than 36 million packages are being shipped daily in America. Shipping in the US offers a surprising range of possibilities, extending far beyond the usual parcels and letters. From living creatures to exotic delicacies, here are 32 unexpected items you can legally ship across the country.

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